The "Widgetization of our World" [from FOWA]

Back from London and the Future of Web Apps conference. Thanks to Carsonified for the invite to participate and for putting on a great show.

Back from London and the Future of Web Apps conference. Thanks to Carsonified for the invite to participate and for putting on a great show.

From my POV it seems that a major theme out of the event is "the widgetization of our world" - and I don't mean "apps". My brain is still percolating. Listening to the breadth of chats during the three day event, it has really hit me that success in the future hinges on understanding the nodes that make up the network - whether this is data, people or organizations. Top down, centralized mechanisms just do not work any more.

Here are just a few examples:

Leisa Rechiert - on Ambient Intimacy Umair Haque - on the economics of open society and velocity of information Thor & Lane - on customer service (and customers) as the new marketing Brian Oberkirk - on productizing relationships and services

My workshop on Friday addressed how we communicate and "market" in this ever increasingly decentralized universe of Social Media. Thanks to everyone who attended and to Brian for joining in on the fun. I am cleaning up my slides and will upload them to the slideshare group ASAP.

For full coverage make sure to check out Suw , Jennifer and Steph's blogs. Conference after conference these ladies do an amazing job capturing info for those who cannot attend in person - how *do* they do it!?

<addendum: and="and" let's="let's" not="not" forget="forget" that="that" last="last" week="week" was="was" also="also" devoted="devoted" to="to" two="two" different=">different</a>" conferences="conferences" on="on" Facebook="Facebook" apps="apps" -="-" if="if" is="is" an="an" indication="indication" of="of" the="the" chunking="chunking" our="our" world="world" --="--" what="what" is?="is?">addendum:>