Greetings from Heathrow - en route to Israel

I am en route to my annual jaunt to Israel and of course stuck in Heathrow, so what better to do than tap into blog land.

Last year I was lucky enough to spend an entire month in Israel - visiting with companies and great people - it always energizes me. This year the trip will "only" be 10 days but will be jam packed. It will include participating in Kinnernet FOO=">FOO" Camp="Camp</a>" meets="meets" a="a" >Jerry=">Jerry" Michalski="Michalski</a>" retreat="retreat">, then The Marker conference and then courtesy of the Israeli consulate in SF, I will be touring the country with a group of blogger buddies Scoble,=">Scoble</a>," >Cathy=">Cathy" Brooks, ="Brooks</a>,&nbsp;" >Renee=">Renee" Blodget,="Blodget,</a>" >Sue=">Sue" Mernit,="Mernit</a>," >JD=">JD" Lasica,="Lasica</a>," >Sarah=">Sarah" Lacy="Lacy</a>" and="and" Craig="Craig" Newmark="Newmark">. I will be both blogger and digital ambassador to the Israeli tech & cultural scene I know and love. The bus rides alone will be interesting in and of themselves.

There is a lot happening in the Israeli tech scene today - mostly around video and mobile. There is noway we will be able to cover it all- but I am sure we will try. We will be posting from the road - so stay tuned here on twitter , flickr and a group blog to be named later..;)

Of course, when it rains, it pours and I am also launching the private community for the P&G Social Media Lab that I have been working so hard on the past few months and hinting at here for an equal amount of time! I promise to share more on this in the coming weeks and months - it is truly an exciting program that I hope will raise the dialog on new business models for the social web that benefit both company and customer/user.

In the meantime, here are some photos from previous trips to Israel to pique your interest.

For background on Israel tech scene, check out this link to the latest 15 page article from the Economist on "Silicon Wadi" .