Over on the Tummelvision podcast we chat weekly with a broad swath of people on the intersection of technology, culture and business. Our conversations often reflect the participatory nature of - well - everything. How our current hyper-connected-always-on world demands and drives interaction. This is forcing a new focus on the skills and tools that are needed to manage and succeed in this environment -personally, socially, economically and artistically.
We all lives this everyday - signal to noise, ambient intimacy, strength of weak ties, context, curation. I spend a lot of time with geeks and developers and it is way to easy to think that computation power is going to solve all of these problems. The truth is - it won't.
The need for better tools to enable these real connections and how technology can be less binary and do a better job of fitting into our human selves vs the other way around. Interactions are changing the web [social or otherwise}
The next stage of the web won’t have destinations, it will be a distributed network of content and people that will get reassembled depending on context and relationships. The increase in people interactions on the web will mean that building and managing communities will be important for responding to customer suggestions, queries, and complaints. Communities will need to be embedded in consumer experiences and not built at a new destination.
I just stumbled onto Ethan Zuckerman's recent Ted talk on exactly this subject.Great Ted talk from Ethan Zuckerman on the fact that we are less cross-linked and cross connected than we think we are. Our argument to avoid the homophily that Zuckerman discusses ? Tummlers, of course!