The reviews will roll in and compare and contrast and ooh and ah or moan at missing features. I don't care - I've been bitten. I am tired of settling for 70% of the features I want. Apple has already won my trust and following. They have honored my needs in the past and therefore I am willing to take the leap.
As Seth says - it is remarkable.
As Kathy says - they know how to create passionate users.
